Rising Up in Spain
ICEX scale-up programme for high-potential foreign founders.
Pharma · Life Sciences · AI
Flexible, playful,
AI-led technology.
We build the platforms that let pharma, life sciences and hospital networks engage HCPs and patients in ways that finally feel human.
What we do
We design the technology that healthcare deserves — not the technology it's used to.
For more than a decade, our team has worked alongside pharma, biotech and life-science brands to build the digital experiences that move the needle on engagement, learning and patient outcomes.
Every product in our line started as a real client problem. We kept the ones that worked, made them flexible enough to fit any therapeutic area, and put AI underneath where it actually earns its keep.
Our products
A platform for every conversation.
NEO Pro
Amplify the impact of every healthcare event
GAMEY
Engage your audience like never before
Luminera
Personalised, AI-powered patient education — in under 3 minutes
ADVISA
Flexible & dynamic advisory board platform
MedLearnPro
AI-powered learning for precision pharma training
AuraINSIGHTS
Elevating emotional intelligence
Crisis Protecta
Be ready before the first five minutes
Conceive Life
A digital companion for the fertility journey
Trusted by global pharma and leading health organisations
Have a look
Case Studies & Stories
From new ideas we tested to client successes, our case studies showcase
the power of our AI-led products and services.
Testimonials
What's said about us
Working with the team is a great pleasure and privilege, they bring highly creative ideas and tools in addition to their incredible work ethic and passion. They are reliable partners that will take your project to the next level and guide you through any challenges along the way. If you are looking for the best to support your project, create proposals and bring ideas to live, here you can find them!
Nicole Sarmiento
Associate Manager Multichannel Marketing, Global Business Franchise, Merck
Denitsa and her team are an incubator for marketing digitalisation tools. She has supervised and implemented many advanced digital tools, and in the end built a real eco-system for the company, helping the business grow and nurture beyond-horizon opportunities. A truly inspiring digitalisation female leader.
Vivien Huang
GlaxoSmithKline GmbH & Co. KG
I've had the pleasure to closely work with Denitsa for about 2 years and was impressed by her energy and determination to create a great experience for our customers from day one. I have never met a person more dedicated to this. In pursuing this goal, she has a highly collaborative working style that energizes others and unites for the common goal. The success she has had in her role is then only the logical consequence of this combination of determination and empathy. It has been a fantastic experience to work with her and I'm sure she will bring fantastic customer experience to many more people with her newly founded company.
Florense Folke
Lead Business Architect Intelligent Customer Engagement
What describes Denitsa the best is that she will always go the extra mile to deliver outstanding results. She is combining the strategic vision with excellence in execution with strong expertise in MCM implementation. She knows how to motivate her team members, setting a clear direction and allowing everyone to develop new ideas and concepts.
Arnaud Bonin
Regional Franchise Lead Europe at Merck KGaA, Darmstadt, Germany
Denitsa has great marketing expertise combined with great capacity. She has deep customer insight and understanding of both fast-moving brands and pharmaceutical markets. Under her excellent leadership and creative drive innovative digital platforms were developed, with wide international implementation and proven practical success.
Illiana Paunova
Executive Director at Bulgarian Medicines Verification Organisation (BgMVO)
Recognition
Awards and innovation programmes that back our work.
We're proud to be selected, recognised and supported by the institutions shaping the future of scale-ups, pharma innovation and project excellence.
Innovision Award
Recognised for AI innovation in pharma & life sciences.
Unicorn Factory Lisboa
Member of Lisbon's flagship scale-up ecosystem.
PMI Bulgaria — Award Winner 2025
Project Management Awards Bulgaria 2025 — Project of the Year for Social Good.